How I Healed High School Trauma at the Dentist

Let me take you back to a time when the world was just beginning to be big. When we took our first inhale of American Spirit and our last exhale of innocence. When we first kissed in my mom’s car to…

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The New Age of Sales

Find out how the old way of sales is stinting your success and how these simple tactics can increase your performance.

Times are rapidly changing. The old style of sales is obsolete. The new age of sales is dominating. Businesses are getting killed by the internet. Consumers are losing “brand loyalty,” as if they ever even had it. Businesses are crumbling. Management is blaming. Salespeople are panicking. The solution? Change the way you do business to the new age of sales. An answer so simple yet people still refuse to make the change. Doing nothing is perhaps doing the most. The future is here and it’s best to embrace it!

By now you may be wondering “what is the old age of sales?” While I don’t have a definition, I can easily describe it for you. It’s that sleazy salesman that’s trying to rip you off. The one that’s continuously smooth talking and trying to get your money. They don’t care about you or your wants, needs, or the problem you’re trying to solve. You wonder if they’re even listening to you when you speak to them. Throughout the sales interaction, they’re trying to control you and challenge you. They make you feel uneasy and bring a negative energy that causes you to become quiet and nervous. Time? Don’t even get me started on how inconsiderate they are of your time. You ask a question only to get it shot back at you, unanswered of course, in the form of another question. They make you think that you’re being lied to and that the truth is being hidden. The whole time this is happening all you want to do is…

What’s messed up is in the past consumers would still buy because they had a lack of information, resources, and options. The internet allowed customers to have the power and it’s exactly why the internet is dominating, in most cases. It’s left business and salespeople in shambles fearing for their futures, income, and jobs. Have any of these situations ever happened to you? If you were working with someone using old age selling, I’m going to go ahead and assume yes.

This is a message for anyone that uses old age selling. This style of selling is unethical. If you think it’s right, you should pursue a different career. Not only that but you need to start being more introspective because screwing people over is terrible. People don’t need to suffer or lose for you to gain or get ahead in life.

That being said, it’s not too late to change. You can change to the new age of sales pretty easily. Start with being open minded. An open mind will allow you to do so much in life. If you want to succeed and turn your business around you need to change, and fast. Take responsibility for everything that has happened to you and your business. It’s not the internet or your customers. It’s you and only you. If you’re working for a company that refuses to change or adapt to this new age of sales, I recommend you leave as quick as possible. Why would you want to work for a company like that anyway?

So, what’s the new age of sales? While I don’t have a definition for this either, I have outlined the following bullet points that add up to the new age of sales. Keep in mind that each one of these are essential for new age selling. Missing even one will cause all these building block to crumble:

Say goodbye to the old age of sales. No more random scrambling to do whatever just to get a sale. I know you may nervous about the change but you’ll feel a giant weight being lifted off your shoulders. The results are worth it.

You need to change with the times or you and your business will fail. The good news is new age selling is super effective. New age selling helped grow the retail business I was managing 24.4% year over year. The crazies part was 4 out of the 6 major competitors in town could sell literally the exact same product. I threw out all the old techniques and books on selling and started from scratch. You want to know the best outcomes from this new age of selling?

This is the power of this new age of sales. Success is an understatement. Granted, none of this was easy. This required me to reconfigure the entire way we did business but more importantly we had to reprogram our mindset. That’s what held us back and it’s most likely the biggest thing holding you back. Knowing all of this will do nothing without taking action. If even half of what I’m telling you is right, what’s stopping you from making the switch to the new age of sales?

Be great,

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