5 Incredible Benefits of Creating a Website for Your Business

27% of those people believe that a website isn’t relevant to their industry. Whether you’re a plumber or a veterinarian, maybe you offer divorce intermediary services to struggling couples in Omaha — your services and products are being searched for online.

Even if you’re selling a product or offering a service from a physical location (which is brilliant) then you should still have an online presence to showcase your reviews and testimonials, build your brand and jump-start digital marketing strategies that help grow your business.

“Well, I’ll just use a free page builder and have done with it.” That’s what I hear from businesses that are worried it’s going to be an expensive endeavor. 26% of small business owners think it will cost too much to build a website for their companies. It’s more than a valid concern.

If you do a Google search for “How much does a website cost in 2020” then you’ll get quite a strange answer. $12,000 — $150,000. Now you’re terrified, you’re already on the way to your next search “How to make a website for free”, I don’t blame you either — If every designer, developer, and marketer got paid $150,000 for building a website for a small business — we’d be sat next to Elon Musk on his spaceship, doing rich people things.

The truth is, it’s both cost-effective and affordable to have a functional website designed and built. The average website for a small business costs between $400 and $1300. Still feeling unsure about whether or not you’re ready to invest in a professional website? Here are 5 incredible benefits of building a website for your business in 2020.

That Chinese restaurant filled a table and took an $80 cheque because they had a website with a menu. Had they not, we would have been at a different restaurant. That’s a prime example of an easy business win through having an online presence.

It doesn’t end there, people are searching for everything from sneakers to milkshakes and doctors clinics to real estate agents. Google can even highlight products and prices on its search results, increasing visibility for your brand.

I’m not saying you need to go all-in and pay some fancy California-based agency a million bucks a month in marketing contract fees. Most small business marketing strategies in 2020 can be carried out by the owner from the comfort of their spinning office chair. Your website will form a foundation for your social media profiles, a place to post your content, sell your products and a point-of-access for customers to read reviews and contact you.

Setting up an online store for your business in 2020 has never been easier with the rise of tech startups like Shopify, BigCommerce, and the user-friendly experiences offered by the WordPress plugin, WooCommerce. You’re able to get an online store set up and ready to sell your first product within an hour, for free.

One of the biggest aspects of doing business is building trust between customers and your brand. If your target audience searches for your business online and can’t find anything, it displays a clear lack of credibility. You’ll lose consumer trust almost instantly and not only that, but the potential customer might find a different option through Google.

There’s always the niggling doubt at the back of your mind that you won’t be able to edit or update your website by yourself. It’ll be too hard. It’ll take too long. It’s not going to look good. Well as it turns out, most good web designers can deliver a website that’s very easy to update.

If you’re unsure, ask if the website will be built using WordPress (a very easy to update and popular website framework). You’ll be able to add company updates, customer reviews, new products and make changes to existing content on the website, all without learning any code or reading 5000-page books on artificial intelligence.

Are websites a worthwhile investment for small businesses? Over 50% of small businesses reportedly spend less than $1000 on initial website design and set up, with 90% of those people spending less than $50 a month on maintenance. Over time, the return on investment is massive and measurable.

Related posts:

EOS is a Delegated Proof of Stake(DPoS) blockchain which means that token holders vote on block producers(BPs) to run the network. The top 21 BPs validate blocks and keep the network running with…

10 Valuable Life Lessons From a Failed Relationship . Here are Valuable Life Lessons From a Failed Relationship. Few people manage to build not ideal, but at least just tolerable relations the first…

The education system in India will teach us how to study and clear the papers. If we fail to submit the work then the teachers use negative “Punishment” method which bad and create negative pressure…